Rubicon Bakers is a Richmond-based Certified B Corporation on a mission to bake a better world. Known for its decadent cupcakes, cakes, and cookies made from clean, honest ingredients, Rubicon blends the joy of delicious desserts with the power of second chances.

Founded in 1993, the company provides meaningful employment and training opportunities to people overcoming barriers such as incarceration, homelessness, or substance use disorders. Every treat that leaves their bakery represents hope, dignity, and the belief that everyone deserves the opportunity to thrive.

Committed to sustainability and social good, Rubicon Bakers sources responsibly, avoids artificial ingredients, and donates to organizations that build stronger, more inclusive communities. Their success proves that purpose and profit can rise beautifully together.

At Rubicon, every cupcake has a story—and every story is a testament to resilience, compassion, and the sweet rewards of doing good.